I can’t recall exactly which journal entry this is in a row, but we are getting close to 365. A year of journaling. I started this during a time of turmoil. In the wake of my father’s passing and in a year the looked to bring more bad news. At times I got lost in the added responsibility and lost my focus on my business and family in trying to tie up my father’s affairs and build sustainable income for my mother.
We still aren’t there, but I did shift my focus. While Campbell Dr Properties is the more asset rich business, Stable Hands is the one with more profit and revenue. That means that is where my focus should be unless the other business suddenly demands my attention. Owning five rental properties simply doesn’t require a lot of attention until it does. It is called passive income for a reason.
My shift in focus to Stable Hands has revenue up 29% over YTD last year, and yet I find myself falling into the same traps I love falling into. I struggle like a bug in a spider web trying to bring Google’s core web vitals up to where I think they should be, I am fighting Google to get reviews back that disappeared, and continue to lose focus on what really matters.
I have spent the entire year trying to hire and I have hired some good people for Chesapeake and other service zones, but the one creating our most demand remains unfilled. Until it is this is where my focus should be. Not chasing Page Speed Insights or whatever else it is I am doing. I sent out a recruitment message on Nextdoor and Facebook last week and got good response, but not one of the people that replied paid attention to the detail that this was a job in a specific zone.
When I started these journal entries it was to focus on gratitude, and then it became more of a venting space. I should say that I am grateful for the business that Lara and I built together and for the team members we do have. Even if that North End and Great Neck staff member remains elusive.