My father hated the term entrepreneur and I am starting to as well. I have never felt like the term has fit me even when I have found entrepreneurs that have a more similar mindset to me than the typical hype merchants and hustle hucksters. One of my biggest issues is I don’t believe my own bullshit.
I have been part of an organization for almost a year now which means renewal is coming up, and while I have learned a lot from it it is still a decision. It might have been a less difficult one before this last meeting but at this one I felt a real disconnect. I have never felt a big connection to other business owners. Largely because of the aforementioned issues.
My father felt the average entrepreneur was mostly show. All sizzle, no steak type of people, and I have seen it and felt it. The issue is I can’t tell you why Stable Hands is different from another local in home pet care company, because I don’t think we are that different. At least for the sake of the pets I hope we aren’t.
I realized what other entrepreneurs are looking for when naming the differentiating factor is something like chicks dig the long ball. No one is looking for the pinpoint accuracy of Greg Maddux or the plate discipline of Stan Musial. The question is about flash and hype and not about execution.
That is why when I say our strength is in doing what we say we’re going to do, when we say we’re going to do it, wear we say we’re going to do it just sounds like I am naming the baseline, but it isn’t. It is like comparing Lexus to Mercedes. Lexus is never going to have the technology or the flash of a Mercedes, but when you get behind the wheel of a Lexus it is going to do what you expect a car to do. The same goes for something like the Grand Seiko Spring Drive. It isn’t flashy or pushing the envelope like Richard Mille but it keeps accurate time beyond what is expected in a mechanical watch.
This is where I am. I don’t want to be different than everyone else. I want to be better.
David Huzzard Writes 